The new Pure Color Desire lipstick makes your lips irresistible. With only one application, it leaves a beautiful shine and intense color due to the rich pigments and provides the lips with moisture with an extraordinary wearing comfort The red of your dreams in a perfect creamy texture - with 8 hours of guaranteed hold. The premium formulation contains 25% pure pigments combined with moisturizing ingredients to give your lips even more shine, comfort and volume. Two irresistible finishes. A melting texture, cream for a satin effect or chrome for a pearlescent effect. A unique jewel. The Pure Color Desire Rouge Excess Lipstick comes in a gold, modern and ultra-luxurious case, with a ruby red stamp. 8 hours of exceptional hold. An intensive formulation with 25% pure pigments. A creamy texture for absolute comfort.